P2 - F - Target Audience

Target Audience P2 – F

Grand Theft Auto

The game may be rated 18 or Mature but as a matter of fact a giant bulk of the audience who regularly play the gamer are teenagers ranging from the ages of 13-18 but rockstar cannot actually range it at these ages officially due to the content but in the gaming it is a known joke that many of the players are young children and many things appeal to these male high school kids such as the drugs the excessive violence and activities such as drinking alcohol and smoking cigarettes. 

The audience is arguably more male due to the use of gentlemen’s clubs and other sensitive subjects which would appeal to the male audience much more. On top of that the three main characters are all male and have a very alpha male type personality.

The audience appeals to casual gamers due to the open world aspect yet appeals to hard-core gamers also due to the many different things available on the game. People who enjoy violence, shooters, driving games and in depth story lines will be instantly attracted to this game as it has nearly everything many games how such as side activities which are not violent meaning it can appeal to a broad spectrum of people.

Minecraft

 Minecraft is targeted to all ages 7 and over. It is easy to play and understand yet still appeals to older audiences due to the architectural aspect to it such as people creating cities and crating small communities online. It is quite casual to play as there is no end to the game it is continuous and each generated world is different. It is a relaxing game and does not require fast paced game play It can be very suitable to casual and hard-core gamers alike as the open world gives them to option to do whatever they want.


Metal Gear Solid V: The Phantom Pain

The audience is arguably more male due to the use of character design such as designing female characters to be desirable. On top of that the three main characters are all male and have a very alpha male type personality and in all of the games there has never been a female lead.

The audience appeals to gamers who are all about story-line and campaign as this is all about the in depth story behind it all as it connects to all the other games and has some scenes which the player can relate. The people who enjoy this game will also have a casual aspect due to the free-roaming aspect.

It also appeals to that who enjoy extensive action and violence due to the nature of the game play and the actual storyline.